In the middle of 2006 I was doing some keyword research and I came across a keyword that fit the criteria I was looking for - but I had never heard of the product before. The keyword was "trailer hitch covers." I knew what a trailer hitch was, but what in the world was a trailer hitch cover?
I had no idea, but a couple of quick Google searches told me it was a product people bought to decorate their trailer hitch while also keeping dirt and grime out of their hitch. Now, I was intent on making some money using the internet so I didn't care whether I knew what the product was; I just wanted to know if it would be profitable.
And how did I go about deciding whether it would be profitable or not? Well, first of all I needed to know if enough people were searching for it each month. The tool I was using told me that several thousand people per month were searching for the product and its derivative keyword, so it passed that test.
After checking the traffic numbers I needed to know if there would be overwhelming competition for my young web store. Using Google and a couple of free tools I found out the competitors in that niche were actually relatively weak. This keyword phrase was starting to look like a real winner.
I only needed one more piece of important information before I could build an online income around this product. I knew I could get enough visitors to my site every month, but I needed to find out if the sales would actually give me a solid profit. I had to find the right kind of product supplier who would sell me products cheap but also ship them directly to my customers.
Good fortune was on my side - I found a supplier whose price would guarantee me a profit margin of $10 per sale, and they were willing to send the products directly to customers. I had found a winning keyword; all that was left was to build a quality website and go after the traffic that would make me some great money. - 16463
I had no idea, but a couple of quick Google searches told me it was a product people bought to decorate their trailer hitch while also keeping dirt and grime out of their hitch. Now, I was intent on making some money using the internet so I didn't care whether I knew what the product was; I just wanted to know if it would be profitable.
And how did I go about deciding whether it would be profitable or not? Well, first of all I needed to know if enough people were searching for it each month. The tool I was using told me that several thousand people per month were searching for the product and its derivative keyword, so it passed that test.
After checking the traffic numbers I needed to know if there would be overwhelming competition for my young web store. Using Google and a couple of free tools I found out the competitors in that niche were actually relatively weak. This keyword phrase was starting to look like a real winner.
I only needed one more piece of important information before I could build an online income around this product. I knew I could get enough visitors to my site every month, but I needed to find out if the sales would actually give me a solid profit. I had to find the right kind of product supplier who would sell me products cheap but also ship them directly to my customers.
Good fortune was on my side - I found a supplier whose price would guarantee me a profit margin of $10 per sale, and they were willing to send the products directly to customers. I had found a winning keyword; all that was left was to build a quality website and go after the traffic that would make me some great money. - 16463
About the Author:
Jason teaches his students methods that help them to make money from internet businesses, and shows them step by step tricks to make money online.
