Monday, January 26, 2009

Article Submission: The benefits

By Brent Sweet

I talk about this all the time, but I really wanted to outline the benefits of article submission. I think it may be the best way in the world right now to market businesses. If you think about it I almost guarantee you could not get the following for free:

- Articles are viral marketing. Webmasters are all over the internet looking for articles to add to their website as content. Each time they do this they have to link back to you.

- When the webmasters use your article they are really telling the search engines they vote for your site as a relevant site for the text that you use in your link.

- The text in your link are the key words that you move up for in the search engine each time you get a link.

- If you rank at the top of the search engines you are displaying a free ad to more people that most newspapers circulate to.

The fantastic part of article submission and marketing is that it doesn't cost a thing to do. You can hit the largest market of consumers for nothing. Most people when they are looking for something go where first? The search engines, I venture to say they go there before going to the store. Is there really a better place to be marketing?

So how can you submit articles free?

- Just start writing. You are in business and have to have some knowledge about your field. Write up an article or two or ten about your field.

- There are thousands of article directories, blogs, and other places that are hungry for the content and will give you a link for letting them use it.

- Next you just go to article directories, ezines or whatever you can find, and submit your article so they can publish it. It may take some time, but like I said before this is the best free marketing you can get.

It's a ton of work, I won't mess around. Want to know a secret? It can be a lot easier. I use a service that submits the articles for you. It is better than any submission software you can buy.

Some services are scams, but the one I use does this:

- Submits my article to thousands of directories, blogs and ezines. As long as it is on topic for that specific directory it is submitted.

- Each version of my article that is sent out is unique. The way this is done is I reword each paragraph 3 times. Then they take that and mix them up more so I have more unique versions. Since each site can get their own unique version it gets published more.

- They also have a tested strategic method of submitting articles so that the search engines give them more value. I hate wasting any time so this is just what I need.

- Most of all I save all that time submitting, this is automatic. The only steps for me is write and submit.

To sum it up article submission can be free, and it is the best way to market your business. If you do have some money to invest in marketing spend about thirty bucks a month and use a service that does the hard part for you. Then all you have to do is write like me. - 16463

About the Author: